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Question 1Which of the following makes qualitative interviewing distinct from structured interviewing? a) The procedure is less standardized. b) "Rambling" off the topic is not a problem. c) The researcher seeks rich, detailed answers. d) All of the above. Question 2Which of the following is not a type of qualitative interview? a) Unstructured interview b) Oral history interview c) Structured interview d) Focus group interview Question 3Why is it helpful to prepare an interview guide before conducting semi-structured interviews? a) So that the data from different interviewees will be comparable and relevant to your research questions. b) So that you can calculate the statistical significance of the results. c) In order to allow participants complete control over the topics they discuss. d) To make the sample more representative. Question 4Which of the following is not one of Kvale's ten criteria of a successful interviewer? a) Passive b) Knowledgeable c) Talkative d) Interpreting Question 5What is a "probing question"? a) One that asks indirectly about people's personal lives. b) One that encourages the interviewee to say more about a topic. c) One that inquires about a deeply personal issue. d) One that moves the conversation on to another topic. Question 6What can you do to reduce the time involved in transcribing interviews? a) Voice recognition software b) Employ someone to transcribe for you c) Transcribe only selected parts of the interviews d) All of the above Question 7Which of the following are types of questions in qualitative interviews? a) Follow-up questions b) Indirect questions c) Interpreting questions d) All of above Question 8How does Oakley suggest that qualitative interviewing should be used as an explicitly feminist research method? a) By creating a more equal relationship between interviewer and interviewee. b) By invading the privacy of women and treating them as objects. c) By imposing academic interpretations upon women's accounts of the world. d) None of the above. Question 9Which of the following is an advantage of qualitative interviewing relative to participant observation? a) It allows you to find out about issues that are resistant to observation. b) It is more biased and value-laden. c) It is more likely to create reactive effects. d) All of the above. Question 10Which of the following is a disadvantage of qualitative interviewing relative to participant observation? a) It has a more specific focus. b) It is more ethically dubious, in terms of obtaining informed consent. c) It may not provide access to deviant or hidden activities. d) It does not allow participants to reconstruct their life events. Question 11What is the main difference between a focus group and a group interview? a) Group interviews involve fewer participants. b) Focus groups are used to study the ways people discuss a specific topic. c) There is no moderator present in a focus group. d) Focus groups save more time and money. Question 12How have focus groups been used in market research studies? a) To distribute questionnaires. b) To discuss research methodology. c) To test new product and advertising concepts. d) To calculate market shares of the biggest brands. Which of the following is a benefit of using inThe primary advantage of in-depth interviews is that they provide much more detailed information than what is available through other data collection methods, such as surveys.
Which of the following is a benefit of using inWhich of the following is a major advantage of in-depth interviews over focus group interviews? They increase the likelihood of cross talk, thus creating synergy among participants and encouraging them to talk in detail about a topic.
Which of the following is not an advantage of focus groups over inCompared to individual interviews, focus groups are not as efficient in covering maximum depth on a particular issue. A particular disadvantage of a focus group is the possibility that the members may not express their honest and personal opinions about the topic at hand.
Which of the following are advantages of qualitative research?What are the advantages of qualitative research? Qualitative research focuses on gaining as much data as possible from a relatively small sample size. It is a more flexible approach than quantitative research since it enables participants to express themselves while providing data.
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Which of the following is not an advantage of using in-depth interviews as a research method?
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