According to the value-price-cost framework, deploying a differentiation strategy involves costs that might well exceed those of theaverage competitor, but with a successful differentiation strategy, that disadvantage is more than made up for bya rise in the perceived value of the differentiated good, giving the differentiator a clear competitive advantage over the average rival.Under Armour, a multinational sports apparel company plans entry into a new geographical location, Vietnam, considered anemerging market, with its established and best-selling product line: women's running shorts. How should Under Armour not craft astrategy to enhance future profits in Vietnam?create a sales plan that aims to enhance initial sales and market penetration with low prices based on high operational costsThe competitive advantage of a best-cost provider like Trader Joe's isits capability to incorporate upscale or attractive attributes into its product offerings at lower costs than rivals.The best example of forward vertical integration isHarley-Davidson and Ducati's own-branded stores that sell motorcycles and related memorabilia.An emergent strategy is best exemplified by a(n)microbrewer that invests in building community water wells during a drought.An approach that is UNLIKELY to help a company's low-cost provider strategy succeed isevolving the capabilities to simultaneously deliver lower cost and higher-quality/differentiated features.For John Sidanta, CEO and founder of Primaplast, a manufacturer of biodegradable plastic drinking straws made from recycledmaterial, crafting and executing a strategy is a top-priority managerial task because itis Primaplast management's prescription for doing business, its roadmap to competitive advantage, a game plan for pleasingcustomers, and its formula for improving performance, especially in light of impending community and some food service outlets'bans on conventional plastic drinking straws.An example of a company that does not use blue-ocean market strategy isWalmart's logistics and distribution in the retail industry.Choose the best example of a women's fashion retailer that uses cost drivers effectively to manage its value chain activities.Bowdon Designs uses just-in-time inventories and produces made-to-order products as and when customer demand rises.The stronger the collective impact of competitive pressures associated with the five competitive forces,the stronger are the industry's driving forces.Success with a best-cost provider strategy designed to outcompete high-end differentiators requiresachieving significantly lower costs in providing the upscale features.A superior indicator of how sound W.L. Gore's strategy is and whether or not the strategy signals strong execution isachieving its stated financial and strategic objectives via improvements in its internal processes such as defect rate, order fulfillment,delivery times, days of inventory, and employee productivity. For the business-level, Trader Joe’s adopted a differentiation focus strategy. According to our textbook with this strategy, Trader Joe’s seeks to differentiate in its target market. They rely on providing better service than broad-based competitors. Specifically, they focus on the special needs of the buyer in other segments (Dess, Page 159). Joe’s differentiates its self from other grocers by providing a unique shopping experience fortified with their private label goods and
great service from their crew members. Their unique shopping experience stems from their smaller store locations with the chevron pattern. They don’t have a large array of products, but they provide high quality goods under their brand name that continues to attract customers.…show more content… |