Which kind of persuasive speech is concerned with whether an action should or should not be taken quizlet?

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Terms in this set (42)

Persuasion

Creating, reinforcing, and/or changing people's beliefs or actions.

Mental Dialogue

Mental give and take between speaker and listener.

Target Audience

The portion of the audience that the speaker most wants to persuade.

Boomerang effect

Audience's hostile reaction to a speech advocating too much or too radical change.

Sleeper Effect

A delayed reaction to persuasion. Usually occurs after hearing an invalid source then gradually forgetting and being persuaded.

Questions of fact

Persuasive speech that deals with the truth or falsity of an assertion.

Questions of value

Persuasive speech that deals with worth, rightness of an idea or action.

Questions of policy

Persuasive speech that deals with whether course of action should or should not be taken.

Problem-solution

Type of policy speech organizational pattern: The spread of phony pharmaceuticals is a serious problem. Solving the problem of phony pharmaceuticals requires action by the federal government.

Problem-cause-solution

Type of policy speech organizational pattern: Childhood obesity is a major problem in the United States. There are two major causes of the increase in childhood obesity. Solving the problem requires dealing with both causes.

Comparative Advantages

Type of plicy speech organizational pattern in which each main point explains why one solution is favorable to the other: Unlike hybrid cars, hydrogen cars run entirely without gasoline, etc.

Monroe's motivated sequence

Type of policy speech organizational pattern in which it is a five-step sequence for speeches that seek immediate action.

Ethos

Method of persuasion which has to do with establishing credibility.

Logos

Method of persuasion which involves appealing to logic.

Pathos

Method of persuasion which involves appealing to emotion.

Competence and Character

Two facets of ethos.

Initial Credibility

Type of credibility which is established before the speech.

Derived Credibility

Type of credibility which is produced during the speech.

Terminal Credibility

The credibility you have at the end of a speech.

Evidence

Supporting materials used to prove or disprove something.

Reasoning

Drawing conclusion based on evidence.

Inductive Reasoning

Type of reasoning in which you from particular facts to a general conclusion.

Deductive Reasoning

Type of reasoning in which you move from a general principle to a specific conclusion.

Causal Reasoning

Type of reasoning which establishes a relationship between causes and effects

Analogical Reasoning

Type of reasoning which involves comparing two similar cases.

Hasty generalization

"Throughout American history, military leaders have always made excellent presidents. Look at examples like George Washington and Abraham Lincoln."

False Cause

"When a team from the NFC wins the Super Bowl, economic growth during the next year is stronger than when a team from the AFC wins the Super Bowl. Therefore, if we want economic growth, we should root for the NFC."

Invalid Analogy

"Employees are like nails. Just as nails must be hit on the head to get them to work, so do employees."

Bandwagon

"The governor must be correct in his approach to social policy; after all, the polls have shown that most people support him."

Red Herring

"Using an irrelevant topic introduced in an argument to divert listeners from the original issue."

Ad hominem

"Senator McCain shouldn't be president because he owns so many/ is so wealthy."

Either/ or

The government must either raise taxes or eliminate services for the poor.

Slippery Slope

Now that the TSA is allowed to use full body scanners and invasive pat-downs before letting through security, its only a matter of time before they strip search whoever wants to fly a plane.

Appeal to Tradition

I don't see any reason to abolish the Electoral College. That's how it's always been done.

Appeal to Novelty

Our church should adopt the 2011 NIV Bible because it's newer than the King James Version.

Language

Influences how we see, feel things. Influences personal and group identity along with behavior.

Denotative Meaning

The literal (definition) meaning.

Connotative Meaning

The associative meaning of words.

Inclusive Language

Language that does not stereotype, demean on basis of gender, race, religion, disability, sexual orientation,etc.

Special Occasion speeches

Speeches that serve to introduce, present, accept, or commemorate.

Identification

Narratives, recognition of heroes, shared values, group commitment.

Magnification

Overcoming obstacles, unusual or superior accomplishments, unselfish motives, benefits to society.

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Which type of persuasive speech is concerned with the rightness or wrongness of an action or an issue?

Value persuasive speech is a speech about whether or not something is right or wrong. It questions the moral or ethical aspect of an issue.

What is the goal of this persuasive speech on a question of policy quizlet?

A persuasive speech in which the speaker's goal is to convince the audience to take action in support of a given policy. The first basic issue in analyzing a question of policy: is there a serious problem or need that requires a change from current policy?

What kind of credibility do you have with the audience before you begin your speech?

Initial credibility is the credibility an individual has before beginning his or her speech; this is mostly based on the reputation and credentials of the speaker, if they are known to the audience. You can remember initial credibility by thinking about the initials in your name.

Which of the following is a specific purpose statement for a persuasive speech?

Which of the following is a specific purpose statement for a persuasive speech on a question of fact? To persuade my audience that capital punishment fails to deter people from committing murder.