Show
E-commerce 2016: Business. Technology. Society., 12e (Laudon) Chapter 2 E-commerce Business Models and Concepts 1) ________ and ________ are typically the most easily identifiable aspects of a company's business model. A) Market strategy; market opportunity B) Value proposition; revenue model C) Value proposition; competitive environment D) Revenue model; market strategy Answer: B Difficulty: Moderate AACSB: Application of knowledge LO: 2.1: Identify the key components of e-commerce business models. 2) All of the following are using a subscription revenue model for music except: A) Spotify. B) Scribd. C) Rhapsody. D) Pandora. Answer: B Difficulty: Moderate AACSB: Application of knowledge LO: 2.1: Identify the key components of e-commerce business models. 3) Which element of the business model addresses what a firm provides that other firms do not ! 1 Copyright © 2017 Pearson Education, Inc. E-commerce 2019: business. technology. society., 15e (Laudon/Traver) Chapter 2 E-commerce Business Models and Concepts 1) ________ and ________ are typically the most easily identifiable aspects of a company's business model. A) Market strategy; market opportunity B) Value proposition; revenue model C) Competitive advantage; competitive environment D) Revenue model; market opportunity Answer: B Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 2.1: Identify the key components of e-commerce business models. 2) Which of the following uses a subscription revenue model for books? A) Spotify B) Amazon Kindle Unlimited C) Rhapsody D) Pandora Answer: B Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 2.1: Identify the key components of e-commerce business models. 3) Which element of the business model addresses what a firm provides that other firms do not and cannot? A) competitive environment B) competitive advantage C) market strategy D) value proposition Answer: D Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 2.1: Identify the key components of e-commerce business models. 4) Which element of the business model refers to the presence of substitute products in the market? A) value proposition B) competitive environment C) competitive advantage D) market opportunity Answer: B Difficulty: Moderate AACSB: Application of knowledge Learning Objective: 2.1: Identify the key components of e-commerce business models. 5) Which of the following are Amazon's primary value propositions? A) personalization and customization 1 Copyright © 2020 Pearson Education, Inc. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Why is this page out of focus?This is a Premium document. Become Premium to read the whole document. Which of the following are key elements of a business model?For instance, the business model canvas tells you that a business model has nine key components:. Key partners.. Key activities.. Value proposition.. Customer relationship.. Customer segment.. Key resource.. Distribution channel.. Cost structure.. Which element of the business model addresses the question of why a customer should buy from the firm?A value proposition stands as a promise by a company to a customer or market segment. The proposition is an easy-to-understand reason why a customer should buy a product or service from that particular business.
Which of the following is another name for a revenue model?Revenue model is sometimes used as another term for a business model, which is a structure for generating value for customers.
Which of the following are components of business model Mcq?Solution(By Examveda Team). Value Proposition.. Revenue Model.. Market Opportunity.. Competitive Environment.. Competitive Advantage.. Market Strategy.. Organizational Development.. Management Team. Join The Discussion. Comment*. |