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- Which sociological perspective would likely contend that the role of the mass media is to provide socialization enforce social norms through public events?
- Which sociological perspective would be most likely to focus on the functions of the mass media in conferring status?
- What is a sociological perspective on media?
- Which sociological perspective would most likely be concerned with manipulation of photo ops to image of self serving reality quizlet?
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Terms in this set (57)
Which of the following terms is used by sociologists to refer to print and electronic means of communication that carry messages to widespread audiences?
mass media
Magazines would be considered
mass media
What term do we use for the flow of content across multiple media and the accompanying migration of media audiences?
cultural convergence
Which sociological perspective would likely contend that the role of the mass media is to provide socialization, enforce social norms through public events, and create social stability and cohesion through collective experiences?
functionalist perspective
Which of the following would be an example of cyberbullying?
- sending a photo of a friend drunk to others
-sending a photo of a friend cheating to others
- sending a nude photo of a friend to
others
(all of these answers are correct)
Which sociologist purported that newspapers helped to socialize immigrants to the customs and culture of the U.S.?
Robert Park
Sociologist Robert Park studied
how newspapers helped immigrants to the U.S. adjust to their environments and taught them the customs and opinions of people in their new home country
Which of the following would the functionalist perspective most likely view as creating the greatest collective experience?
the terrorist attacks of September 11, 2001
What were the primary media vehicles by which people bonded in the U.S. during, and in the aftermath of, the terrorist attacks of September 11, 2001?
television, radio, and phones
A new sort of _____________ is emerging online: communities developing around common interests or shared identities.
tribalism
Which of the following is considered one way the media reaffirm proper behavior in society?
movie and TV scenes showing criminals getting caught by authorities
Which of the following would have the greatest impact in terms of reaffirming social norms of proper behavior?
watching a televised execution of a mass murderer
Which sociological perspective would be most likely to focus on the functions of the mass media in conferring status on people, organizations, and public issues?
functionalist perspective
People, organizations, and public issues appearing regularly on the covers of prominent magazines is a method used to
confer status
The function of media advertising is to support the economy, provide information about products, and underwrite media costs associated with
promotion of consumption
Which nation has the largest number of the top 100 worldwide brands?
United States
Which of the following terms refers to the phenomenon whereby massive amounts of coverage result in the audience becoming numb and failing to act on the information regardless of how compelling the issue was presented?
narcotizing dysfunction
Which of the following have sociologists suggested is a dysfunction of the mass media?
having a narcotizing effect
People ignoring credible warnings about terrorist attacks due to the massive amounts of coverage in the aftermath of September 11, 2001 is an example of
the narcotizing dysfunction
If someone failed to contribute money because massive amounts of media coverage made him or her less sensitive to the needs of victims of the 2010 earthquake in Haiti, this would be an example of
the narcotizing effect
Which sociologist(s) first identified the effects of viewer fatigue and created the term narcotizing dysfunction?
Paul Lazarsfeld and Robert Merton
Which of the following statements is NOT correct?
The narcotizing dysfunction of the media was identified in the 1980s after the deluge of cable news programming
Which sociological perspective(s) would be most likely to emphasize that the mass media exacerbate many divisions in our society, including those based on gender, race, ethnicity, and social class?
conflict and feminist perspectives
The process by which a relatively small number of people control what eventually reaches the audience is referred to as _________________.
gatekeeping
A major network news agency that discourages reporting of issues concerning homosexuality is most likely practicing _________________.
gatekeeping
George is the executive producer of a small recording company with an established label. He rejects a popular local band because it competes with a group already on their label. He functions as a
gatekeeper
Which medium experiences the least amount of gatekeeping?
the Internet
Which sociological perspective would be most likely to focus on gatekeeping as a process that reflects a desire to maximize profits by those with power and authority?
conflict perspective
The term media monitoring is used most often to refer to
interest groups' monitoring of content
The U.S. government was heavily criticized for which of the following media monitoring behaviors after the September 11, 2001 attacks?
authorizing wiretaps of U.S. citizens' telephone conversations
Eli Pariser wrote The Filter Bubble, which discusses the
way in which search engines filter our searches to what we are already familiar with
Worldwide, low-income groups, racial and ethnic minorities, rural residents, and the citizens of developing countries have far less access than others to the latest technologies. This gap is referred to as the
digital divide
What is the term used for the set of cultural beliefs and practices that helps to maintain powerful social, economic, and political interests?
dominant ideology
Which sociological perspective would be most likely to support the idea that a dominant ideology is created through media images and used to construct a reality based on protecting the interests of the powerful?
conflict perspective
Realistic portrayals of minorities and working-class persons tend to be ignored by mass media decision-makers primarily because
most decisions are made overwhelmingly by wealthy White males
The creation of unreliable generalizations that distort the reality of persons, groups, and cultures is indicative of _______________.
stereotyping
In the U.S., one out of every four women is considered obese. How many characters are portrayed as obese on television?
3 out of 100
There is very little representation of the racial diversity of the United States on television, even though _____ percent of all youths in the U.S. are children of color.
45 %
All of these American television shows feature some minority performers, but _____________ is a rare example in which minority performers dominate.
Empire
The U.S. is a major player in the global media domain. However, other nations play a role in creating a dominant ideology, as evidenced by the popularity of _______________, which originated in Sweden.
Survivor
Which sociological perspective is most likely to be concerned with television distorting gender roles and stereotyping, often rooted in the media's willingness to promote more traditional views?
feminist perspective
Which of the following statements concerning media portrayal of gender roles would the feminist perspective most likely endorse?
women are often portrayed as being in need of rescue by males
According to research published in 2015 regarding use of the Internet, women are more likely than men to
use social networking sites
Which sociological perspective is more likely to study the media's influence on society from the micro level to determine how social behavior is shaped?
interactionist perspective
Which sociological perspective would most likely be concerned with manipulation of "photo ops" to create an image of self-serving reality?
interactionist perspective
Fans of the TV show Star Trek meet in costume at a convention celebrating the anniversary of the show's conception. Which sociological perspective would be most likely to focus attention on this event?
interactionist perspective
According to sociologist Pierre Bourdieu, ____________ _______________ is the collective benefit of social networks, which are built on reciprocal trust.
social capital
Even if the audience for a certain form of mass media is spread out over a wide geographic area and the members do not know one another, they will be somewhat distinctive in terms of
age, gender, income, political party, formal schooling, and race and ethnicity
A person who influences the opinions and decisions of others through day-to-day personal contact and communication is referred to as a(n)
opinion leader
Which sociologist pioneered research on opinion leaders?
Paul Lazarsfeld
Sociologist Paul Lazarsfeld..?
pioneered the study of opinion leaders in his research on voting behavior in the 1940s.
In an effort to better understand and combat a malaria outbreak in Kenya, public health researchers monitored the content of _______ ________________ to map the spread of the disease.
text messages
Cell phone ownership is high around the world. According to a 2012 Pew Research project, which country has the highest percentage of cell phone ownership, at 99 percent?
Czech Republic
Who predicted nearly 60 years ago that the rise of electronic media would create a "global village," thereby reducing the barriers created by physical distance?
Marshall McLuhan
Which metaphor for the media's reach does sociologist Todd Gitlin consider more apt than "global village"?
global torrent
What do commercial websites use to estimate a visitor's age, gender, and zip code?
cookies and tracking technology
In 2013, Edward Snowden began leaking information about a National Security Agency's operation, code-named ___________, in which the agency had been secretly gathering information on ordinary Americans by infiltrating their social media accounts.
PRISM
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Researchers wanted to find out if eating cookies would increase a person's ability to remember the names of U.S presidents. Thirty males and 30 females were used in the experiment. A third of these people (Group A) were given cookies while studying the names. Another third (Group B) were given nothing while studying the names. The final third (Group C) were given mint-flavored candy while studying the names. After gathering all their results, the researchers found that Group A did substantially better than Group B, but about the same as Group C. Which of the following are the experimental group(s) of this study? a. Group A b. Group B c. Group C d. Groups A & C e. Groups B & C
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Lisa and Nate are on their first date at a local restaurant. Which of the following is the best predictor of whether they will have a second date? a. How physically attractive they find each other. b. If they both have successful career. c. If they are of the same religion. d. If they met using an online dating service. e. If they have a shared desire to have children one day.
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One way to determine if infants can perceive a certain stimulus is to measure how long they gaze at the item before looking away. Psychologists use what term to refer to the concept that infants tend to decrease their rate of responding when a stimulus is repeated and no longer novel? a. Sensory adaptation. b. Infantile amnesia. c. Perceptual set. d. Perceptual constancy. e. Habituation.
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Which sociological perspective would likely contend that the role of the mass media is to provide socialization enforce social norms through public events?
Which sociological perspective would be most likely to focus on the functions of the mass media in conferring status?
A structural functionalist would probably focus on what social purposes technology and media serve.
What is a sociological perspective on media?
While opinions vary as to the extent and type of influence the mass media wields, all sides agree that mass media is a permanent part of modern culture. Three main sociological perspectives on the role of media exist: the limited‐effects theory, the class‐dominant theory, and the culturalist theory.
Which sociological perspective would most likely be concerned with manipulation of photo ops to image of self serving reality quizlet?
Which sociological perspective would most likely be concerned with manipulation of "photo ops" to create an image of self-serving reality? way in which search engines filter our searches to what we are already familiar with. gatekeeping. Answer: gatekeeping.